One of the more exciting technologies is blockchain. If you’d like an overview of blockchain technology – read our article, What is Blockchain Technology. Today, I happened across this ICO, REMME. What is an ICO? ICO is an Initial Coin Offering. An ICO occurs when someone offers investors some units of a new cryptocurrency or crypto-token in exchange against cryptocurrencies like Bitcoin or Ethereum, in this case REMME According to Forbes, cyber crime costs will reach $2 trillion by 2019. Many of those breaches occur through brute force attacks of usernames and passwords. REMME technology
We’re focusing a lot on email marketing recently because we’re really seeing a lot of problems in this industry. If an executive continues to pester you on your email list growth, you really need to point them to this article. The fact is, the larger and older your email list, the more damage it may be having to your email marketing effectiveness. You should, instead, be focused on how many active subscribers you have on your list – those clicking or converting. Reasons to Clean Your Email List Reputation – ISPs block or place your email
A year ago, LinkedIn shared their special in-house recipe. When they released Secret Sauce: How LinkedIn Uses LinkedIn for Marketing, they made public all of the tactics and tips used by the LinkedIn Marketing Solutions team when executing campaigns on their own platform. Now, they’re bringing back the Secret Sauce and turning up the heat. Same bottle. More flavor. The ability to tolerate high levels of spice comes with practice and repetition. Over time, your tongue becomes conditioned to handling hot foods. Suddenly, that jalapeno pepper that used to provide a good sweat no longer
Inbound marketing is great. You create content. You drive traffic to your website. You convert some of that traffic and sell your products and services. But… The reality is that it’s harder than ever to get a first-page Google result and drive organic traffic. Content marketing is becoming ferociously competitive. Organic reach on social media channels is continuing to decline. So if you too have noticed that inbound marketing just isn’t enough anymore, you’ll need to give it that extra push to get the results you’re after. And that’s where outbound email marketing comes in.
Retail competition is fierce these days. With big players like Amazon dominating e-commerce, many companies are struggling to solidify their position in the market. Head marketers at the world’s top e-commerce companies aren’t sitting on the sidelines just hoping their products gain traction. They’re using Art of War military strategies and tactics to push their products ahead of the enemy. Let’s discuss how this strategy is being used to seize markets… While dominant brands tend to invest vast amounts of time and resources into large sources of traffic like Google, Facebook and other massive affiliate