Sometimes the word disruption has a negative connotation. I don’t believe digital marketing today is being disrupted by any modern technology, I believe it’s being enhanced by it. Marketers who adapt and adopt newer technologies are able to personalize, engage, and connect with their prospects and customers in much more meaningful ways. The batch and blast days are shifting behind us as systems become better at targeting and predicting the behavior of consumers and businesses.
Content Marketing World Conference & Expo is the largest content marketing event on the planet. If you want to learn from, and rub elbows with, the best of the best in the content marketing industry, then this event is for you. Whether you are a seasoned practitioner or a content marketing newbie, you’ll find your “tribe” at #CMWorld. Join an expected 4,000 attendees from 70 countries specializing in marketing, communications, public relations, journalism, social media
Content Marketing Institute, the producers of Content Marketing World, the largest content marketing event in the world, bring you the inaugural ContentTECH Summit, April 8-10, 2019 in sunny San Diego, California. We’ve evolved and rebranded our popular Intelligent Content Conference, based directly on feedback from our attendees. The 2019 ContentTECH Summit is the only event focused on content, technology, and strategy for enterprise marketers. Content Marketing Institute evolved and rebranded the Intelligent Content Conference. It’s
This morning I was asked to record a quick video for a company. Nothing special, just sit down at my desk and talk about a specific topic for 30 seconds or so. If this were for a client, I’d set up and do a professional shoot with my videographer, who does an amazing job on lighting and has incredible equipment. However, this was just a quick shot and didn’t need that time and resource investment.